50+ Free Tools for Small Businesses
Discover the best free tools to run and grow your small business. From marketing to productivity, finance to customer feedback - everything you need to succeed, completely free.
Customer Feedback & Reviews
PropsPage
Free customer feedback platform designed for small businesses. Collect positive feedback without worrying about negative reviews.
Get StartedGoogle My Business
Free business listing on Google. Manage reviews, posts, and business information.
Get StartedYelp for Business
Free business listing on Yelp. Claim your business profile and respond to reviews.
Get StartedMarketing & Social Media
Canva
Free graphic design tool. Create social media posts, flyers, logos, and marketing materials.
Get StartedGoogle Analytics
Free website analytics. Track visitors, traffic sources, and user behavior.
Get StartedGoogle Search Console
Free tool to monitor and optimize your website's presence in Google search.
Get StartedProductivity & Project Management
Finance & Accounting
Wave
Free accounting software. Invoicing, bookkeeping, and receipt scanning with no hidden fees.
Get StartedCommunication & Email
Website & E-commerce
WordPress
Free website builder. Create a professional website with thousands of free themes.
Get StartedSquare Online
Free online store builder. Create a website and accept online orders (transaction fees apply).
Get StartedHR & Team Management
Google Workspace
Free collaboration tools. Email, calendar, docs, and storage for your team.
Get StartedContent Creation
Why Start with Free Tools?
Save Money
Start your business without expensive software. Most free tools offer enough features to get you started.
Test Before Buying
Try tools risk-free. If you need more features later, you can always upgrade to paid plans.
Grow Your Business
Many successful businesses started with free tools. Focus on growth, not software costs.
⚠️ Important: Free Plan Limitations
All tools listed here offer genuine free plans or free tiers. However, please note:
- Usage Limits: Free plans often have limitations on features, storage, users, or usage volume
- Transaction Fees: Some payment/transaction tools (like Square) are free to use but charge fees per transaction
- Upgrades Available: Most tools offer paid plans with more features for growing businesses
- Always Check Current Terms: Pricing and features can change - verify current free plan details on each tool's website
The free plans listed are sufficient to get started and test tools before investing in paid versions.
Getting Started: Your Free Tool Stack
Start with Customer Feedback
Set up PropsPage to start collecting customer feedback. It's completely free and helps you understand what customers love about your business.
Set Up Your Online Presence
Create a website with WordPress or Wix, then claim your Google My Business listing. These are essential for local businesses to be found online.
Get Organized
Use Trello or Asana to manage your tasks and projects. Set up Google Workspace for email and collaboration.
Manage Your Finances
Track expenses and create invoices with Wave. Keep your finances organized from day one.
Start Marketing
Create graphics with Canva, schedule social media posts with Buffer, and start an email newsletter with Mailchimp.
Ready to Get Started?
Start collecting customer feedback for free with PropsPage. It's the first step to understanding your customers better.